American Express
Product Manager, Amex Offers
Incentive program for Cardmembers driving merchant engagement
Designed and oversaw development of tools empowering merchants to efficiently manage their offer budgets.
Launched campaign-specific features for 'Member Week' marketing campaign, amplifying cardmember engagement and program reach
Led strategic FinTech partnerships to diversify offer distribution channels
Managed an invoice automation solution redesign, streamlining processes and cutting down human intervention
Oversaw the transition of system-of-record reporting data to updated data structures and tables
Product Manager, Channel Strategy, MCRM
Customer Data Platform for communicating with American Express merchants
Managed the transition to a modern cloud data platform, enhancing efficiency and scalability.
Developed comprehensive training materials and led sessions to educate non-technical users about evolving data structures and the benefits of new software features.
Implemented mail-support slackbot to inform users of their campaign statuses
Designed and launched a new API enabling omni-channel marketing messages to American Express merchants
MobiSave
MobiSave
MobiSave is a mobile app that enables users to save money on their everyday grocery, drug, and big box purchases. Select the offers you're interested, buy the products, take a picture of your receipt, and we send your savings right to your PayPal account.
Design credit to Anthony Foster, Sarah Klamans, and Kat Alvarado at Loeb Enterprises
Features
Computer vision, Optical Character Recognition, and Machine Learning allow for fast and accurate receipt reading and rebate payment
Product categories for faster searching
Invite-a-friend for additional savings
Separate PayPal account entry allows users to get paid at one email and receive notifications and offers at another
ETailor
ETailor
In July 2016, I started a Product management course at General Assembly in New York. In our classes, we were taught the basics of product management- development cycles and feature planning, user interviews, wireframing, and UX flows. Our homework for each class was to apply what we learned in class to a real or as-yet-hypothetical product. The collection of our homework assignments became the first item in our portfolio. Looking to scratch my own itch, I decided to research a hypothetical shopping assistant called “ETailor.”
Buying clothes should be like choosing what to watch on Netflix- what will fit you best is something that fits like what you're wearing now. ETailor is a web app that seeks to solve this problem through reading your email for online purchases, cataloging your brick and mortar purchases, and enabling purchases with more information.
Features pictured above
OAuth and email scraping to catalog previous online purchases
Binary "Yes/No" rating system to determine the clothes still in the rotation that ETailor scraped from online purchases
"Closet" section to display the items still in your wardrobe
Web extension to overlay the potential fit and size recommendation for a new article of clothing. Hot spots indicated in red show potential areas of discomfort
Future features not pictured above
Mobile app with OCR to capture brick and mortar purchases. A bigger wardrobe means better recommendations
"Shopping" section for users to browse clothes directly on the ETailor page and compare them to items they already own
Ideaworkout.com
Planned Features
Responsive website serving as a repository for 10 or more ideas each day
The ability to receive a prompt for 10 daily ideas (i.e. 10 dishes at a French-Chinese Fusion restaurant, 10 nicknames for the name "Will")
The ability to add additional ideas beyond the required 10
Email entry to revisit past ideas
The ability to add a prompt for yourself to assign a theme to a list of ideas
The ability to add a prompt for others to use
What is Ideaworkout.com?
Based on this blog post from James Altucher, I wanted to create a place for people to generate and keep ideas in a structured place. I have been writing down ideas in a notebook as a daily practiceand I have thought of a few features to introduce others to this exercise.